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‘And another thing…’ ‘Could you just add….’

We’ve all been there, colleagues or clients trying to shoehorn far too much into a particular marketing asset – especially explainers.

While content and creative pro’s do a great of job at distillation and reduction, sometimes there’s just too much crammed into that kitchen sink of an explainer video.

Check out the meme, ‘Squeeeeze it in‘. How often have you suffered this in producing assets?

The challenges represented by ‘Squeeeeze it in’ relate to; 

  • Content marketers and their associate writers and agencies charged with production 
  • Product marketers who may be under pressure to over-expand the explainer video mandate to cover too many agendas and messages 

This post is 1:50 from #WhenTheAgency, a witty collection of observations through the eyes of the tech marketing agency. All memes are available to drag and drop into presentations or social posts. Visitors are encouraged to share and create knowing smiles amongst your colleagues and peers.

The full library of memes for #WhenTheAgency is available here. Enjoy!

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